Create orders from post comments, Reels and chat, and cut GP fees without relying on a marketplace cart
Most people know CF-Shops as a live-stream comment capture system, but in reality sales do not only happen while you are live. Customers comment under posts, reply to Reels or message you to ask about product codes all the time. This article shows how CF-Shops turns both comments and chat messages into orders, so you can cut the GP fees marketplaces take and lighten the workload for sellers at the same time. It takes about 6 minutes to read.
Why waiting for your next live may not be enough
Many live sellers sell well during their lives, but once GP fees, payment fees and shipping costs are taken out, their profit gets thinner every month. Meanwhile another batch of orders, from unanswered comments and incoming chats, often slips through because admins cannot reply fast enough. The answer is not to work harder at selling, but to automatically turn every channel where customers are already ready to buy into orders.
3 ways to create orders beyond just going live
1Live-stream capture (live capture / TikTok capture)
The core feature many people know CF-Shops for is live-stream capture. Customers type a CF code in your TikTok, Facebook or IG live, and the system deducts stock and creates the order automatically in real time. You can go live on several channels at once from one stock, and whoever types first gets it first. Sellers no longer have to write down codes one comment at a time.
2Comments under posts and Reels become orders
You do not only sell while live. Sales posts and recorded Reels can close sales around the clock, 24 hours a day. Connect a post or Reel to the system, and when customers comment a product code under it, the system captures the comment and creates the order just like in a live. In effect, a single piece of content keeps selling for you without you having to start a new live every time.
3Chat messages (LazyChat) order instantly
Many customers miss the live and do not want to comment where others can see. They simply message you to say which code they want and how many. The CF-Shops chat management system turns those messages straight into orders. No switching to another program or keying orders in twice: admins chat and create orders on the same screen, which reduces typing mistakes and lost orders.
How it cuts GP fees
Every order that comes from comments or chat through CF-Shops is a direct sale to your shop. Customers transfer straight into the shop's bank account, and this revenue does not go through marketplace commission, so your profit per item is restored right away and money reaches the shop faster. Close sales today, get paid today, and reinvest in your next stock order right away, while your selling price stays the same so customers do not feel it is more expensive.
How it lightens the seller's workload
- Automatic order confirmation: the system totals the order and sends the confirmation message to the customer itself, so you do not have to reply to each person.
- Free slip verification: when a customer attaches a slip, the system checks the amount against your account, blocking fake slips and short payments, so you do not have to go through slips one by one.
- Sales summaries in LINE: sales and order summaries are sent to LINE so the shop owner sees the big picture instantly without opening a computer.
- Tracking numbers from the system: connect multiple couriers, compare shipping rates, then print shipping labels all in one place.
Selling through a marketplace cart vs selling direct with CF
| Topic | Marketplace cart | Direct selling with CF (live / comments / chat) |
|---|---|---|
| GP fees / commission | Deducted on every order | No platform commission |
| Cash flow | Wait for the middleman's payout cycle | Money goes straight to the shop, turns over fast |
| Customer relationship | They are the platform's customers | They are your shop's own customers |
| Admin workload | Key in and check everything yourself | Orders, slip checks and summaries are automatic |
Frequently asked questions
Is CF-Shops only a live-stream capture system?
No. Besides live-stream capture on TikTok, Facebook and IG, CF-Shops also creates orders from comments under posts and Reels and from chat messages (LazyChat), so you can close sales even when you are not live.
How does creating orders from chat help cut GP fees?
Because it is a direct sale to your shop. Customers transfer straight into the shop's account and this revenue does not go through marketplace commission, so your profit per item is restored without you having to raise prices in a way customers would notice.
Do customers need to comment or chat in a special format?
No. Customers type the product code and quantity as usual, and the system reads it and creates the order itself, both from comments under posts/Reels and from chat messages sent to your page.
Where exactly does comment and chat capture lighten the seller's workload?
It helps all the way from automatic order creation, order confirmation, free slip verification and sales summaries in LINE to issuing tracking numbers. Admins no longer have to re-key orders or chase slips themselves, especially at peak times when messages pour in.
How do I get started, and does it cost anything?
Sign up and try it free for 7 days with no setup fee. Connect your TikTok, Facebook or IG page, then start capturing lives, capturing comments and creating orders from chat right away.
Read next
- How to cut TikTok Shop GP fees with CF comment capture
- Start selling on TikTok LIVE with CF-Shops in 10 minutes
- Go live on TikTok + Facebook + IG at once without double-selling